SONOSonos, Inc.Technology · Consumer Electronicsas of 2026-09-16
Horizon

Issued 2026-09-16 at $15.60 · now $15.60 (2026-09-16, +0.0% since)

Based on its own history, a month from the 2026-09-16 close, SONO has typically landed between $12.57 and $18.77 — a range of −19.4% to +20.3% from the issuance price $15.60.

Range of outcomes in historically similar periods — not a price prediction. Ranges are scored publicly on /methodology.
  • Actual close
  • Typical path (median)
  • Middle 50% of outcomes
  • 90% range

2,020 overlapping 1 month windows · 2018-08-02 – 2026-08-17 · basis climatology · forecast (batch). Probability up 53.9% (90% CI 51.7–56.1%, ≈1,408 obs).

The cone is anchored at the 2026-09-16 issuance close ($15.60) — the price the forecast resolves against on 2026-10-15, not the latest close. The drawn path shape is illustrative (bands widen with √t); every labeled number is real — the anchor, the scored batch p90/IQR endpoints, and the typical move.

Where SONO has typically landed a month from the 2026-09-16 close of $15.6 — the range is history, not a prediction.

$12.57worst · -19.4%$18.77best · +20.3%
  • now $15.6 (+0.0%)
  • typicalThe typical outcome — half of similar past periods did better and half did worse (not an average, so a few wild periods don't skew it). $15.48 (-0.7%)
  • middle 50%The central range of outcomes — half of similar past periods landed inside it, a quarter finished above, a quarter below. $14.11–$16.86
  • 90% rangeA nine-in-ten range — in about nine of every ten similar past periods the outcome stayed within these bounds. $12.57–$18.77
Actual 1-month windows behind the coneiEvery overlapping 1-month window in this security's own price history was ranked by realized return; shown are the 3 worst and 3 best of 2,020 windows spanning 2018-08-02 to 2026-09-16. Not cherry-picked — these are the extremes of the full sample. Max drop / max rise are the deepest and highest points reached within each window. See /methodology.
StartReturnMax dropMax rise
3 worst
2020-02-18−47.2%−47.2%+7.2%
2020-02-13−45.5%−45.5%+3.2%
2020-02-14−45.2%−45.2%+5.4%
3 best
2023-11-13+60.3%+0.0%+60.3%
2023-11-10+55.3%−0.7%+55.3%
2023-11-14+54.3%+0.0%+54.3%

2,020 overlapping windows · 2018-08-02 – 2026-09-16 · not cherry-picked

Seasonality · by month iHow this security has tended to do in each calendar month historically — a frequency, never a prediction.

iFor each calendar month, the share of years this security closed higher than the month before, and the average month-over-month return, over ~9 years of its own price history. Cells are shaded by average return. This is historical frequency, not a prediction — no month is a signal.
Jan
38%
−2.7%
n=8
Feb
63%
+7.4%
n=8
Mar
38%
−7.3%
n=8
Apr
63%
+1.0%
n=8
May
38%
−3.9%
n=8
Jun
50%
+2.5%
n=8
Jul
50%
+3.4%
n=8
Aug
50%
+1.9%
n=8
Sep
33%
−3.9%
n=9
Oct
50%
−2.0%
n=8
Nov
75%
+14.7%
n=8
Dec
50%
+0.9%
n=8

Up-frequency and average month-over-month return · historical frequency, not a prediction

Reported insider & political trades

Every Form 4 the people closest to this company have filed with the SEC — plotted against the share price, aggregated by month, and shown with the gap between when each trade happened and when it was disclosed. A public record, not advice.

Share price & reported tradesMonthly open-market valueReporting lag — trade date to filing date2026-092026-082026-072026-062026-052026-042026-032026-022026-012025-122025-112025-102025-092025-08$19$132026-09-01: 1 insider sale, $154K — Boone Karen2026-07-29: 1 insider sale, $338K — GENACHOWSKI JULIUS2026-07-28: 1 insider sale, $328K — GENACHOWSKI JULIUS2026-05-06: 1 insider purchase, $725 — Arabia Carmine2026-03-17: 1 insider purchase, $1.7M — Coliseum Capital Management, LLC2026-03-16: 1 insider purchase, $184K — Coliseum Capital Management, LLC2026-03-13: 1 insider purchase, $1.2M — Coliseum Capital Management, LLC2026-03-11: 1 insider purchase, $2.6M — Coliseum Capital Management, LLC2026-03-10: 1 insider purchase, $4.5M — Coliseum Capital Management, LLC2026-03-09: 1 insider purchase, $5.9M — Coliseum Capital Management, LLC2026-02-25: 1 insider purchase, $1.8M — Coliseum Capital Management, LLC2026-02-24: 1 insider purchase, $2.0M — Coliseum Capital Management, LLC2026-02-23: 1 insider purchase, $5.4M — Coliseum Capital Management, LLC2026-02-17: 1 insider purchase, $4.5M — Coliseum Capital Management, LLC2026-02-13: 1 insider purchase, $4.0M — Coliseum Capital Management, LLC2026-02-12: 1 insider purchase, $1.6M — Coliseum Capital Management, LLC2026-02-06: 1 insider purchase, $442K — Coliseum Capital Management, LLC2026-02-05: 1 insider purchase, $3.4M — Coliseum Capital Management, LLC2026-02-04: 1 insider purchase, $7.7M — Coliseum Capital Management, LLC2025-12-04: 1 insider sale, $228K — Lazarus Edward P2025-11-17: 1 insider purchase, $1.0M — Conrad Thomas2025-08: 9 open-market purchases, $6.3M2025-11: 1 open-market purchase, $1.0M2025-12: 1 open-market sale, $228K2026-02: 9 open-market purchases, $30.9M2026-03: 6 open-market purchases, $16.0M2026-05: 1 open-market purchase, $7252026-07: 2 open-market sales, $665K2026-09: 1 open-market sale, $154K↑ buys↓ salesdirector Boone Karen — Sale on 2026-09-01, filed 2 days after the tradedirector GENACHOWSKI JULIUS — Sale on 2026-07-29, filed 1 day after the tradedirector GENACHOWSKI JULIUS — Sale on 2026-07-28, filed 2 days after the tradedirector Arabia Carmine — Purchase on 2026-05-06, filed 2 days after the tradedirector Coliseum Capital Management, LLC — Purchase on 2026-03-17, filed same daydirector Coliseum Capital Management, LLC — Purchase on 2026-03-16, filed 1 day after the tradedirector Coliseum Capital Management, LLC — Purchase on 2026-03-13, filed 4 days after the tradedirector Coliseum Capital Management, LLC — Purchase on 2026-03-11, filed same daydirector Coliseum Capital Management, LLC — Purchase on 2026-03-10, filed 1 day after the tradedirector Coliseum Capital Management, LLC — Purchase on 2026-03-09, filed 2 days after the tradedirector Coliseum Capital Management, LLC — Purchase on 2026-02-25, filed same daydirector Coliseum Capital Management, LLC — Purchase on 2026-02-24, filed 1 day after the tradedirector Coliseum Capital Management, LLC — Purchase on 2026-02-23, filed 2 days after the tradedirector Coliseum Capital Management, LLC — Purchase on 2026-02-17, filed same daydirector Coliseum Capital Management, LLC — Purchase on 2026-02-13, filed 4 days after the tradedirector Coliseum Capital Management, LLC — Purchase on 2026-02-12, filed 5 days after the tradedirector Coliseum Capital Management, LLC — Purchase on 2026-02-06, filed same daydirector Coliseum Capital Management, LLC — Purchase on 2026-02-05, filed 1 day after the tradedirector Coliseum Capital Management, LLC — Purchase on 2026-02-04, filed 2 days after the tradeofficer Lazarus Edward P — Sale on 2025-12-04, filed 1 day after the tradedirector Conrad Thomas — Purchase on 2025-11-17, filed 1 day after the trade
DatePersonRoleActionShares @ priceValueOwnership Δvs S&P 1mvs S&P 6mOwned afterFiling
2026-09-01Boone KarendirectorSale10,000 @ $15.39$154K−10.6% of holdingnot yet — horizon still opennot yet — horizon still open84,271Form 4 · filed 2 days after the trade
2026-07-29GENACHOWSKI JULIUSdirectorSale19,855 @ $17.00$338K−27.0% of holding−19.5%not yet — horizon still open53,775Form 4 · filed 1 day after the trade
2026-07-28GENACHOWSKI JULIUSdirectorSale19,855 @ $16.50$328K−27.0% of holding−12.2%not yet — horizon still open53,775Form 4 · filed 2 days after the trade
2026-05-06Arabia CarminedirectorPurchase50 @ $14.49$725+0.3% of holding+1.7%not yet — horizon still open14,364Form 4 · filed 2 days after the trade
2026-03-17Coliseum Capital Management, LLCdirectorPurchase125,000 @ $13.57$1.7M+0.7% of holding−0.1%+2.6%18,070,762Form 4 · filed same day
2026-03-16Coliseum Capital Management, LLCdirectorPurchase13,920 @ $13.25$184K+0.1% of holding−1.0%+3.6%17,945,762Form 4 · filed 1 day after the trade
2026-03-13Coliseum Capital Management, LLCdirectorPurchase90,000 @ $13.20$1.2M+0.5% of holding−1.3%+3.0%17,931,842Form 4 · filed 4 days after the trade
2026-03-11Coliseum Capital Management, LLCdirectorPurchase180,000 @ $14.22$2.6M+1.0% of holding−9.1%−9.3%17,841,842Form 4 · filed same day
2026-03-10Coliseum Capital Management, LLCdirectorPurchase320,000 @ $14.19$4.5M+1.8% of holding−9.0%−10.9%17,661,842Form 4 · filed 1 day after the trade
2026-03-09Coliseum Capital Management, LLCdirectorPurchase420,000 @ $13.95$5.9M+2.5% of holding−6.4%−11.5%17,341,842Form 4 · filed 2 days after the trade
2026-02-25Coliseum Capital Management, LLCdirectorPurchase118,020 @ $15.25$1.8M+0.7% of holding−10.1%−11.6%16,921,842Form 4 · filed same day
2026-02-24Coliseum Capital Management, LLCdirectorPurchase133,259 @ $14.83$2.0M+0.8% of holding−6.2%−8.7%16,803,822Form 4 · filed 1 day after the trade
2026-02-23Coliseum Capital Management, LLCdirectorPurchase360,000 @ $14.90$5.4M+2.2% of holding−5.6%−9.1%16,670,563Form 4 · filed 2 days after the trade
2026-02-17Coliseum Capital Management, LLCdirectorPurchase290,000 @ $15.59$4.5M+1.8% of holding−11.4%−11.8%16,310,563Form 4 · filed same day
2026-02-13Coliseum Capital Management, LLCdirectorPurchase257,210 @ $15.74$4.0M+1.6% of holding−11.4%−14.3%16,020,563Form 4 · filed 4 days after the trade
2026-02-12Coliseum Capital Management, LLCdirectorPurchase100,000 @ $16.11$1.6M+0.6% of holding−16.3%−14.4%15,763,353Form 4 · filed 5 days after the trade
2026-02-06Coliseum Capital Management, LLCdirectorPurchase26,824 @ $16.49$442K+0.2% of holding−14.7%−22.1%15,663,353Form 4 · filed same day
2026-02-05Coliseum Capital Management, LLCdirectorPurchase211,530 @ $16.29$3.4M+1.4% of holding−14.3%−20.3%15,636,529Form 4 · filed 1 day after the trade
2026-02-04Coliseum Capital Management, LLCdirectorPurchase494,719 @ $15.50$7.7M+3.3% of holding−6.3%−13.3%15,424,999Form 4 · filed 2 days after the trade
2025-12-04Lazarus Edward PofficerSale12,000 @ $19.00$228K−2.8% of holding−10.6%−28.9%423,219Form 4 · filed 1 day after the trade
2025-11-17Conrad ThomasdirectorPurchase62,325 @ $16.17$1.0M+25.7% of holding+13.8%−17.4%305,103Form 4 · filed 1 day after the trade
2025-08-08Conrad ThomasdirectorPurchase92,300 @ $11.10$1.0M+61.3% of holding+30.2%+41.1%242,778Form 4 · filed 3 days after the trade
2025-08-08Coliseum Capital Management, LLCdirectorPurchase55,000 @ $11.21$617K+0.4% of holding+30.2%+41.1%14,930,280Form 4 · filed 3 days after the trade
2025-08-08GENACHOWSKI JULIUSdirectorPurchase22,850 @ $10.95$250K+22.5% of holding+30.2%+41.1%124,396Form 4 · filed 3 days after the trade
2025-08-08Darrell BrackendirectorPurchase22,412 @ $11.15$250K+82.9% of holding+30.2%+41.1%49,452Form 4 · filed 3 days after the trade
2025-08-08Casey SaoridirectorPurchase22,727 @ $10.94$249K+27.0% of holding+30.2%+41.1%107,000Form 4 · filed 3 days after the trade
2025-08-07Coliseum Capital Management, LLCdirectorPurchase127,406 @ $10.61$1.4M+0.9% of holding+31.8%+45.8%14,875,280Form 4 · filed 4 days after the trade
2025-08-05Coliseum Capital Management, LLCdirectorPurchase160,000 @ $10.83$1.7M+1.1% of holding+29.0%+33.4%14,747,874Form 4 · filed same day
2025-08-04Coliseum Capital Management, LLCdirectorPurchase2,683 @ $10.49$28K+0.0% of holding+27.4%+24.7%14,587,874Form 4 · filed 1 day after the trade
2025-08-01Coliseum Capital Management, LLCdirectorPurchase80,000 @ $10.38$830K+0.6% of holding+29.6%+30.7%14,585,191Form 4 · filed 4 days after the trade
2025-07-29Coliseum Capital Management, LLCdirectorPurchase675,000 @ $11.25$7.6M+4.9% of holding+21.5%+18.7%14,505,191Form 4 · filed same day
2025-07-28Coliseum Capital Management, LLCdirectorPurchase350,000 @ $11.43$4.0M+2.6% of holding+17.9%+19.0%13,830,191Form 4 · filed 1 day after the trade
2025-07-25Coliseum Capital Management, LLCdirectorPurchase287,087 @ $11.18$3.2M+2.2% of holding+17.9%+24.1%13,480,191Form 4 · filed 4 days after the trade
2025-06-24Coliseum Capital Management, LLCdirectorPurchase111,898 @ $10.34$1.2M+0.9% of holding+4.5%+61.0%13,193,104Form 4 · filed same day
2025-06-23Coliseum Capital Management, LLCdirectorPurchase73,530 @ $9.89$727K+0.6% of holding+5.5%+69.2%13,081,206Form 4 · filed 1 day after the trade
2025-06-20Coliseum Capital Management, LLCdirectorPurchase238,000 @ $9.92$2.4M+1.9% of holding+2.6%+70.5%13,007,676Form 4 · filed 4 days after the trade
2025-06-16Coliseum Capital Management, LLCdirectorPurchase131,588 @ $10.26$1.4M+1.0% of holding−1.6%+63.2%12,769,676Form 4 · filed same day
2025-06-13Coliseum Capital Management, LLCdirectorPurchase280,000 @ $9.93$2.8M+2.3% of holding+1.6%+70.8%12,638,088Form 4 · filed 3 days after the trade
2025-06-12Coliseum Capital Management, LLCdirectorPurchase240,000 @ $10.21$2.5M+2.0% of holding+0.2%+66.9%12,358,088Form 4 · filed 4 days after the trade
2025-04-07Coliseum Capital Management, LLCdirectorPurchase62,506 @ $8.38$524K+0.5% of holding−6.6%+71.4%12,118,088Form 4 · filed same day
2025-04-03Coliseum Capital Management, LLCdirectorPurchase147,157 @ $9.17$1.3M+1.2% of holding+0.1%+65.7%12,055,582Form 4 · filed 4 days after the trade

The vs-S&P columns are a labeled look-back on what the stock did after each filing, measured against the index over the same window. Descriptive history, not a claim about the person or a reason to trade.

202 award / exercise / gift records — not counted as purchases

Awards, option exercises, gifts and tax-withholding disposals are shown separately and never counted as open-market purchases or sales — they carry no conviction information.

DatePersonRoleActionSharesOwned afterFiling
2026-08-14Casey SaoridirectorWithheld for tax24,518220,790Form 4
2026-08-14Lazarus Edward PofficerWithheld for tax21,314497,356Form 4
2026-08-14Conrad ThomasdirectorWithheld for tax10,748353,431Form 4
2026-08-14Lazarus Edward PofficerOption exercise15,117199,074Form 4
2026-08-14Lazarus Edward PofficerOption exercise18,906180,168Form 4
2026-08-14Lazarus Edward PofficerOption exercise8,960214,191Form 4
2026-08-14Casey SaoridirectorOption exercise24,875224,484Form 4
2026-08-14Casey SaoridirectorOption exercise21,690202,794Form 4
2026-08-14Conrad ThomasdirectorOption exercise20,414443,101Form 4
2026-08-14Conrad ThomasdirectorOption exercise20,414364,179Form 4
2026-08-14Lazarus Edward PofficerOption exercise42,983518,670Form 4
2026-08-14Conrad ThomasdirectorOption exercise20,414364,179Form 4
2026-08-14Conrad ThomasdirectorOption exercise20,414364,179Form 4
2026-08-14Lazarus Edward PofficerOption exercise42,983518,670Form 4
2026-08-14Casey SaoridirectorOption exercise46,565245,308Form 4
2026-08-14Casey SaoridirectorOption exercise46,565245,308Form 4
2026-08-14Lazarus Edward PofficerOption exercise42,983518,670Form 4
2026-08-14Conrad ThomasdirectorOption exercise20,414364,179Form 4
2026-08-14Casey SaoridirectorOption exercise46,565245,308Form 4
2026-08-14Lazarus Edward PofficerOption exercise42,983518,670Form 4
2026-08-14Casey SaoridirectorOption exercise46,565245,308Form 4
2026-07-29GENACHOWSKI JULIUSdirectorOption exercise19,85573,630Form 4
2026-07-29GENACHOWSKI JULIUSdirectorOption exercise19,8550Form 4
2026-07-28GENACHOWSKI JULIUSdirectorOption exercise19,85573,630Form 4
2026-07-28GENACHOWSKI JULIUSdirectorOption exercise19,85519,855Form 4
2026-07-22Conrad ThomasdirectorWithheld for tax42,991343,765Form 4
2026-07-22Conrad ThomasdirectorOption exercise81,653463,515Form 4
2026-07-22Conrad ThomasdirectorOption exercise81,653386,756Form 4
2026-07-22Conrad ThomasdirectorOption exercise81,653386,756Form 4
2026-05-15Casey SaoridirectorWithheld for tax20,622198,743Form 4
2026-05-15Lazarus Edward PofficerWithheld for tax18,252475,687Form 4
2026-05-15Lazarus Edward PofficerOption exercise8,959257,174Form 4
2026-05-15Conrad ThomasdirectorAward / grant218,553545,168Form 4
2026-05-15Lazarus Edward PofficerOption exercise18,906223,151Form 4
2026-05-15Lazarus Edward PofficerOption exercise15,117242,057Form 4
2026-05-15Casey SaoridirectorOption exercise24,875271,049Form 4
2026-05-15Casey SaoridirectorOption exercise21,690249,359Form 4
2026-05-15Barbieri FrankofficerAward / grant102,447102,447Form 4
2026-05-15Casey SaoridirectorOption exercise46,565219,365Form 4
2026-05-15Lazarus Edward PofficerOption exercise42,982493,939Form 4

Source: SEC Form 4 filings. Each row links to its original filing.

Across 2012–2021, stocks where a CEO, C-suite officer, or director had recently made an open-market common-stock purchase ran about +28 bp per month above the universe average (n=34,268 stock-weeks). A historical tendency, not a prediction.

Congressional disclosures

No congressional trades disclosed for this company.

Research tool, not investment advice — historical frequencies, not recommendations. A product of Marovel Technologies LLC. Full terms.