SMPLThe Simply Good Foods CompanyConsumer Defensive · Packaged Foodsas of 2026-09-16
Horizon

Issued 2026-09-16 at $10.19 · now $10.19 (2026-09-16, +0.0% since)

Based on its own history, a month from the 2026-09-16 close, SMPL has typically landed between $8.65 and $11.61 — a range of −15.1% to +13.9% from the issuance price $10.19.

Range of outcomes in historically similar periods — not a price prediction. Ranges are scored publicly on /methodology.
  • Actual close
  • Typical path (median)
  • Middle 50% of outcomes
  • 90% range

2,289 overlapping 1 month windows · 2017-07-102026-08-17 · basis climatology · forecast (batch). Probability up 53.9% (90% CI 51.756.1%, ≈1,408 obs).

The cone is anchored at the 2026-09-16 issuance close ($10.19) — the price the forecast resolves against on 2026-10-15, not the latest close. The drawn path shape is illustrative (bands widen with √t); every labeled number is real — the anchor, the scored batch p90/IQR endpoints, and the typical move.

Where SMPL has typically landed a month from the 2026-09-16 close of $10.19 — the range is history, not a prediction.

$8.65worst · -15.1%$11.61best · +13.9%
  • now $10.19 (+0.0%)
  • typicalThe typical outcome — half of similar past periods did better and half did worse (not an average, so a few wild periods don't skew it). $9.96 (-2.2%)
  • middle 50%The central range of outcomes — half of similar past periods landed inside it, a quarter finished above, a quarter below. $9.4$10.53
  • 90% rangeA nine-in-ten range — in about nine of every ten similar past periods the outcome stayed within these bounds. $8.65$11.61
Actual 1-month windows behind the coneiEvery overlapping 1-month window in this security's own price history was ranked by realized return; shown are the 3 worst and 3 best of 2,289 windows spanning 2017-07-10 to 2026-09-16. Not cherry-picked — these are the extremes of the full sample. Max drop / max rise are the deepest and highest points reached within each window. See /methodology.
StartReturnMax dropMax rise
3 worst
2020-02-20−39.1%−39.1%+0.0%
2020-02-21−38.8%−38.8%+0.0%
2020-02-19−37.1%−37.1%+0.0%
3 best
2020-12-01+43.3%−0.8%+43.3%
2020-06-26+40.1%+0.0%+41.6%
2020-11-30+39.7%−0.1%+39.7%

2,289 overlapping windows · 2017-07-102026-09-16 · not cherry-picked

Seasonality · by month iHow this security has tended to do in each calendar month historically — a frequency, never a prediction.

iFor each calendar month, the share of years this security closed higher than the month before, and the average month-over-month return, over ~10 years of its own price history. Cells are shaded by average return. This is historical frequency, not a prediction — no month is a signal.
Jan
11%
−6.9%
n=9
Feb
44%
+0.3%
n=9
Mar
44%
−3.9%
n=9
Apr
56%
+2.3%
n=9
May
22%
−3.2%
n=9
Jun
67%
+3.6%
n=9
Jul
56%
+2.2%
n=9
Aug
40%
+0.2%
n=10
Sep
30%
−2.4%
n=10
Oct
33%
−1.8%
n=9
Nov
89%
+7.8%
n=9
Dec
67%
+6.5%
n=9

Up-frequency and average month-over-month return · historical frequency, not a prediction

Reported insider & political trades

Every Form 4 the people closest to this company have filed with the SEC — plotted against the share price, aggregated by month, and shown with the gap between when each trade happened and when it was disclosed. A public record, not advice.

Share price & reported tradesMonthly open-market valueReporting lag — trade date to filing date2026-092026-082026-072026-062026-052026-042026-032026-022026-012025-122025-112025-102025-092025-08$30$102026-05-14: 1 insider purchase, $118K — DALEY CLAYTON C JR2026-04-23: 1 insider purchase, $991K — KILTS JAMES M2025-11-17: 1 insider purchase, $100K — Clawson Michael L2025-11-11: 1 insider sale, $114K — Matthews Timothy Allen2025-11-06: 1 insider purchase, $199K — Bealer Christopher J2025-11: 2 open-market purchases, $299K2025-11: 1 open-market sale, $114K2026-04: 1 open-market purchase, $991K2026-05: 1 open-market purchase, $118K↑ buys↓ salesdirector DALEY CLAYTON C JR — Purchase on 2026-05-14, filed 4 days after the tradedirector KILTS JAMES M — Purchase on 2026-04-23, filed 1 day after the tradeofficer Clawson Michael L — Purchase on 2025-11-17, filed 2 days after the tradeofficer Matthews Timothy Allen — Sale on 2025-11-11, filed 1 day after the tradeofficer Bealer Christopher J — Purchase on 2025-11-06, filed 4 days after the trade
DatePersonRoleActionShares @ priceValueOwnership Δvs S&P 1mvs S&P 6mOwned afterFiling
2026-05-14DALEY CLAYTON C JRdirectorPurchase10,000 @ $11.78$118K+9.8% of holding+7.5%not yet — horizon still open111,743Form 4 · filed 4 days after the trade
2026-04-23KILTS JAMES MdirectorPurchase80,000 @ $12.39$991K+86.2% of holding−9.8%not yet — horizon still open172,854Form 4 · filed 1 day after the trade
2025-11-17Clawson Michael LofficerPurchase5,000 @ $20.00$100K+15.3% of holding−3.5%−56.6%37,620Form 4 · filed 2 days after the trade
2025-11-11Matthews Timothy AllenofficerSale5,859 @ $19.47$114K−24.5% of holding−2.8%−49.6%18,065Form 4 · filed 1 day after the trade
2025-11-06Bealer Christopher JofficerPurchase9,946 @ $20.01$199K+43.2% of holding−9.4%−54.4%32,966Form 4 · filed 4 days after the trade
2025-07-23Tanner Geoff EdirectorPurchase6,050 @ $33.11$200K+6.6% of holding−10.1%−45.2%98,190Form 4 · filed same day
2025-04-11Heflin Stuart E. Jr.officerSale5,000 @ $37.25$186K−28.0% of holding−15.4%−61.4%12,839Form 4 · filed same day

The vs-S&P columns are a labeled look-back on what the stock did after each filing, measured against the index over the same window. Descriptive history, not a claim about the person or a reason to trade.

49 award / exercise / gift records — not counted as purchases

Awards, option exercises, gifts and tax-withholding disposals are shown separately and never counted as open-market purchases or sales — they carry no conviction information.

DatePersonRoleActionSharesOwned afterFiling
2026-07-22Bealer Christopher JofficerAward / grant73,361132,962Form 4
2026-07-22KRAFT TIMOTHY RICHARDofficerAward / grant88,081147,781Form 4
2026-05-12WEST DAVID JdirectorGift87,0001,659,800Form 4
2026-05-12WEST DAVID JdirectorGift261,0001,746,800Form 4
2026-04-16Bealer Christopher JofficerWithheld for tax2,36159,601Form 4
2026-03-04Held Amy CofficerWithheld for tax1,89137,810Form 4
2026-01-28Schena Joseph JdirectorAward / grant6,50024,957Form 4
2026-01-28KILTS JAMES MdirectorAward / grant6,50092,854Form 4
2026-01-28Mally RomithadirectorAward / grant6,50010,437Form 4
2026-01-28DALEY CLAYTON C JRdirectorAward / grant6,500101,743Form 4
2026-01-28Montgomery Robert G.directorAward / grant6,50062,287Form 4
2026-01-28GOOLSBY MICHELLE PdirectorAward / grant6,50040,713Form 4
2026-01-28WEST DAVID JdirectorAward / grant6,5002,007,800Form 4
2026-01-28WHITE JAMES DdirectorAward / grant6,50029,076Form 4
2026-01-28Ratzan Brian K.directorAward / grant6,5002,057,609Form 4
2026-01-28RITTERBUSH DAVID WdirectorAward / grant6,50026,600Form 4
2026-01-19SCALZO JOSEPHdirectorAward / grant2,000,0002,000,000Form 4
2025-11-08Tanner Geoff EdirectorWithheld for tax6,235154,360Form 4
2025-11-08KRAFT TIMOTHY RICHARDofficerWithheld for tax1,89459,700Form 4
2025-11-08Held Amy CofficerWithheld for tax1,15339,701Form 4
2025-11-08Heflin Stuart E. Jr.officerWithheld for tax1,07312,910Form 4
2025-11-08Thomas RyanofficerWithheld for tax78019,859Form 4
2025-11-08Matthews Timothy AllenofficerWithheld for tax45223,924Form 4
2025-11-08Thomas RyanofficerAward / grant12,85920,639Form 4
2025-11-08Bealer Christopher JofficerAward / grant28,99661,962Form 4
2025-11-08KRAFT TIMOTHY RICHARDofficerAward / grant20,09058,260Form 4
2025-11-08KRAFT TIMOTHY RICHARDofficerAward / grant3,33461,594Form 4
2025-11-08Matthews Timothy AllenofficerAward / grant3,65623,351Form 4
2025-11-08Matthews Timothy AllenofficerAward / grant1,02524,376Form 4
2025-11-08Held Amy CofficerAward / grant14,27740,854Form 4
2025-11-08Tanner Geoff EdirectorAward / grant62,405160,595Form 4
2025-11-08Heflin Stuart E. Jr.officerAward / grant1,47213,983Form 4
2025-09-06DALEY CLAYTON C JRdirectorAward / grant1,72295,243Form 4
2025-09-06GOOLSBY MICHELLE PdirectorAward / grant1,72234,213Form 4
2025-09-06KILTS JAMES MdirectorAward / grant1,72286,354Form 4
2025-09-06Mally RomithadirectorAward / grant1,7223,937Form 4
2025-09-06Montgomery Robert G.directorAward / grant1,72255,787Form 4
2025-09-06Ratzan Brian K.directorAward / grant1,7222,051,109Form 4
2025-09-06RITTERBUSH DAVID WdirectorAward / grant1,72220,100Form 4
2025-09-06WHITE JAMES DdirectorAward / grant1,72222,576Form 4

Source: SEC Form 4 filings. Each row links to its original filing.

Across 2012–2021, stocks where a CEO, C-suite officer, or director had recently made an open-market common-stock purchase ran about +28 bp per month above the universe average (n=34,268 stock-weeks). A historical tendency, not a prediction.

Congressional disclosures

No congressional trades disclosed for this company.

Research tool, not investment advice — historical frequencies, not recommendations. A product of Marovel Technologies LLC. Full terms.